Bryan Bartlett

← bryanbartlett.com · the Ledger

All the work.

222 pieces, 2015 → 2026, each with my role, how to verify it and where it lives now. Filter by employer or role, and open any row for its source.

GENERATIVE AI33 rows

2020 – now · pieces and systems · AI builds since 2024
Busiest year: 2026, 14 pieces and systems. 16 of the 33 are AI systems I built.
Generative AI: pieces shown per year
yearpieces
20205
20210
20229
20232
20243
20250
202614

COMPUTER VISION188 rows

2015 – 2020 · pieces · Adweek BrandShare, then GumGum
Busiest year: 2016, 81 pieces.
Computer vision: pieces shown per year
yearpieces
201532
201681
201732
201825
201916
20202

PROGRAMMATIC1 row

2012 – 2015 · pieces shown · more in review
1 piece confirmed so far; the rest of 2012 – 2015 is still being sourced.
Programmatic: pieces shown per year
yearpieces
20120
20130
20140
20151

Every row is listed below, newest era first.

filter 222 of 222 shown

Generative AI, 2020 – now

what the world called it: AI-native · 33 shown
2026-10IndependentThe red pen, a checker that flags the claims I would send back for a sourcebuilt itmy build, privateNO PUBLIC COPY
source
this site's work list (goes live with v3)
format
claims checker (in the browser)
status
runs on this site's work list
role
built it
verify
my build, private
link
NO PUBLIC COPY
2026-09Independentmrwilson films, LinkedIn posts turned into short AI films through a staged pipelinebuilt itmy build, liveNO PUBLIC COPY
source
posted on Bryan's LinkedIn (links to add)
format
AI film harness
status
five episodes, each in its own look
role
built it
verify
my build, live
link
NO PUBLIC COPY
2026-09IndependentLeague Guys, a weekly AI-made episode pipeline for a private fantasy leaguebuilt itmy build, privateNO PUBLIC COPY
source
private league (not linked)
format
AI film harness
status
weekly episodes since 2026-09-18
role
built it
verify
my build, private
link
NO PUBLIC COPY
2026-09IndependentA 90s clipart house style for the mrwilson filmsbuilt itmy build, privateNO PUBLIC COPY
source
mrwilson films (not linked)
format
AI image style
status
one of the mrwilson films' looks
role
built it
verify
my build, private
link
NO PUBLIC COPY
2026-09IndependentThe chunky-word tool, crude 3D words for the mrwilson films and this sitebuilt itmy build, privateNO PUBLIC COPY
source
mrwilson harness (not linked)
format
AI image tool
status
made the 3D words on this site
role
built it
verify
my build, private
link
NO PUBLIC COPY
2026-08IndependentA three-way lyric reader, one state driving the sanctuary screen, the stream overlay and a phone portalbuilt itclient site, not linkedNO PUBLIC COPY
source
used in the church's Sunday services (not linked)
client
a church (unnamed)
format
live production tool
status
runs the Sunday service
role
built it
verify
client site, not linked
link
NO PUBLIC COPY
2026-06IndependentTeam celebration films, a no-code node workflow that turns a photo and a note into a short film and an awardbuilt itmy build, client confidentialNO PUBLIC COPY
source
client pilot (not linked)
client
a dental-tech company
format
AI node workflow
status
paid pilot
role
built it
verify
my build, client confidential
link
NO PUBLIC COPY
2026-05IndependentFamily Brand DNA, an intake wizard that turns a family's photos and words into a palette, monogram and motifsbuilt itmy build, in family pilotsNO PUBLIC COPY
source
YesterYears family pilots (private)
format
AI intake and design system
status
in family pilots
role
built it
verify
my build, in family pilots
link
NO PUBLIC COPY
2026-05IndependentText Mom Your Stats, a YesterYears photo-to-card productbuilt itmy build, liveLIVE
source
bryanbartlett.com/txtmom
format
consumer web product
status
live since Mother's Day 2026
role
built it
verify
my build, live
link
LIVE ↗
2026-05Independentmrwilson, an open-source CLI that turns public federal data into a one-page brief for a trade businessbuilt itmy build, liveLIVE
source
pypi.org/project/mrwilson
format
open-source package
role
built it
verify
my build, live
link
LIVE ↗
2026-05IndependentA 125-year history archive for a church, browsable by era with a staff intake formbuilt itclient site, not linkedNO PUBLIC COPY
numbers
75 dated entries, each graded by source
source
the church's archive portal (not linked; its address names the church)
client
a church (unnamed)
format
archive portal
status
live since 2026-05-16
role
built it
verify
client site, not linked
link
NO PUBLIC COPY
2026-04IndependentThe Workshop, my own job-search tool that scores postings and drafts tailored résumésbuilt itmy build, privateNO PUBLIC COPY
source
private tool (not linked)
format
AI tool
status
in daily use since 2026-04-28
role
built it
verify
my build, private
link
NO PUBLIC COPY
2026-03IndependentDeke Sports, a concept appbuilt itconcept, not launchedLIVE
source
deke-v2-demo.surge.sh
format
app concept and demo
role
built it
verify
concept, not launched
link
LIVE ↗
2026-02IndependentClaims-automation proof of conceptbuilt itmy build, client confidentialNO PUBLIC COPY
source
client proof of concept (confidential)
client
a regional insurance company
format
AI workflow, proof of concept
role
built it
verify
my build, client confidential
link
NO PUBLIC COPY
case file
read it →
2024-08IndependentIION.IOcreative leadnamed in the briefNO PUBLIC COPY
source
no public copy
format
freelance creative work
role
creative lead
verify
named in the brief
link
NO PUBLIC COPY
2024IndependentYesterYears, a multi-model memorial-film pipelinebuilt itmy build, in family pilotsNO PUBLIC COPY
source
yesteryears.ai
format
AI film pipeline
status
in family pilots
role
built it
verify
my build, in family pilots
link
NO PUBLIC COPY
2024IndependentA church's weekly site and Sunday broadcast, run from one intakebuilt itclient site, not linkedNO PUBLIC COPY
numbers
one intake → a weekly site and the Sunday broadcast
source
live on the church's own site since 2026-08-16 (not linked)
client
a church (unnamed)
format
AI publishing pipeline
status
live since 2026-08-16
role
built it
verify
client site, not linked
link
NO PUBLIC COPY
case file
read it →
2023-12IndependentAmpversecreative leadnamed in the briefNO PUBLIC COPY
source
no public copy
format
freelance creative work
role
creative lead
verify
named in the brief
link
NO PUBLIC COPY
2023-01Dibbs"The Wild, Wild Web" comiccreative leadnamed in the briefARCHIVED
source
dibbs.io (Wayback Machine capture)
format
26-page comic, free NFT on Polygon, launch kit
role
creative lead
verify
named in the brief
link
ARCHIVED ↗
2022-12DibbsHXBX holiday gifts and ABM sendscreative leadmy drafts in the archiveNO PUBLIC COPY
source
no public copy
format
Token gifts on physical display frames
role
creative lead
verify
my drafts in the archive
link
NO PUBLIC COPY
2022-11Dibbs"The Science Behind NFT-Enabled Communities" + "101 NFT Utilities"creative leadmy drafts in the archiveARCHIVED
source
dibbs.io (Wayback Machine capture)
format
Research landing page, infographics
role
creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2022-11DibbsTaaS explainer storyboard + 4 website videoscreative leadnamed in the briefNO PUBLIC COPY
source
no public copy
format
Video
role
creative lead
verify
named in the brief
link
NO PUBLIC COPY
2022-10Dibbsdibbs.io relaunchcreative leadmy drafts in the archiveARCHIVED
source
dibbs.io (Wayback Machine capture)
format
Website (HubSpot)
role
creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2022-09DibbsTokeniZine Issue 01 — "The Ultimate Tokenization Guide"creative leadmy drafts in the archiveARCHIVED
source
dibbs.io (Wayback Machine capture)
format
B2B magazine (PDF; print not proven)
role
creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2022-09DibbsHexBox / HXBX 3D collectible token ("Dibbs' first product" per his 2023 résumé)creative leadmy drafts in the archiveARCHIVED
source
dibbs.io (Wayback Machine capture)
format
3D token renders (Blender, After Effects)
role
creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2022-09DibbsVisual identity refresh (colour, type, brand marks)creative leadmy drafts in the archiveNO PUBLIC COPY
source
no public copy
format
Brand system
role
creative lead
verify
my drafts in the archive
link
NO PUBLIC COPY
2022-06DibbsRepositioning: consumer sports-card marketplace → B2B "Tokenization as a Service"creative leadnamed in the briefARCHIVED
source
dibbs.io (Wayback Machine capture)
format
Positioning, concept routes
role
creative lead
verify
named in the brief
link
ARCHIVED ↗
2022-02IndependentTotally Awesomecreative leadnamed in the briefNO PUBLIC COPY
source
no public copy
format
freelance creative work
role
creative lead
verify
named in the brief
link
NO PUBLIC COPY
2020-08IndependentSalesScreencreative leadnamed in the briefNO PUBLIC COPY
source
no public copy
format
freelance creative work
role
creative lead
verify
named in the brief
link
NO PUBLIC COPY
2020-07IndependentThe Skatepark Projectcreative leadmy drafts in the archiveNO PUBLIC COPY
source
no public copy
format
freelance creative work
role
creative lead
verify
my drafts in the archive
link
NO PUBLIC COPY
2020-06IndependentMojave Picturescreative leadmy drafts in the archiveNO PUBLIC COPY
source
no public copy
format
freelance creative work
role
creative lead
verify
my drafts in the archive
link
NO PUBLIC COPY
2020-06IndependentNYNJAcreative leadnamed in the briefNO PUBLIC COPY
source
no public copy
format
freelance creative work
role
creative lead
verify
named in the brief
link
NO PUBLIC COPY
2020IndependentRah Rahcreative leadmy drafts in the archiveNO PUBLIC COPY
source
no public copy
format
freelance creative work
role
creative lead
verify
my drafts in the archive
link
NO PUBLIC COPY

Computer vision, 2015 – 2020

what the world called it: “what's computer vision?” · 188 shown
2020GumGumCES 2020 and IAB 2020 branding/activationsproducermy drafts in the archiveNO PUBLIC COPY
source
no public copy
format
Booth, swag, experiential
role
producer
verify
my drafts in the archive
link
NO PUBLIC COPY
2020GumGumIn-Video — "Video Interrupted" (Digiday)producernamed in the briefLIVE
source
gumgum.com
format
Guide, landing page, one-sheet, social cards
role
producer
verify
named in the brief
link
LIVE ↗
2019GumGumPubDev Ceros experience; Gaming Ceros micrositeproducermy drafts in the archiveNO PUBLIC COPY
source
no public copy
format
Interactive
role
producer
verify
my drafts in the archive
link
NO PUBLIC COPY
2019GumGumFreelance creative bench and budget linesproducernamed in the briefNO PUBLIC COPY
source
no public copy
format
Vendor roster, budget ownership
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2019GumGumPearl mini-documentary ("Dental Mini-Doc")producermy drafts in the archiveNO PUBLIC COPY
source
no public copy
format
Short documentary
role
producer
verify
my drafts in the archive
link
NO PUBLIC COPY
2019GumGumDental/Pearl launch social videos (intro, "Second Opinion", "Smart Margin") + logo animationproducernamed in the briefNO PUBLIC COPY
source
no public copy
format
Short animated videos
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2019GumGum"Open Wide" — dental AI guide (GumGum Dental → Pearl)producernamed in the briefNO PUBLIC COPY
source
no public copy
format
Printed guide + extra pages
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2019GumGumGumGum Advertising Sizzle Reel 2019producermy drafts in the archiveLIVE
source
youtube.com
format
Sizzle video
role
producer
verify
my drafts in the archive
link
LIVE ↗
2019GumGum"Cognitextual" — neuro-study with SPARK Neuroproducermy drafts in the archiveLIVE
source
gumgum.com
format
Study guide, one-sheet, video, Ad Age/Adweek promo
role
producer
verify
my drafts in the archive
link
LIVE ↗
2019GumGum"Contextual Comfort Zone" (Adweek NexTech infographic + preso)producermy drafts in the archiveLIVE
source
adweek.com
format
Sponsored infographic
role
producer
verify
my drafts in the archive
link
LIVE ↗ · archived copy ↗
2019GumGumTokyo 2020 — "The Advertiser's Guide to Tokyo 2020" / "Programmatic Games" (Adweek)producermy drafts in the archiveARCHIVED
source
gumgum.com (Wayback Machine capture)
format
Guide, one-sheet, GIFs, deck, Visionary feature
role
producer
verify
my drafts in the archive
link
ARCHIVED ↗
2019GumGumSports infographics: PGA analysis, Q2 2019 Esports Rankings, History of Sports Techproducermy drafts in the archiveARCHIVED
source
gumgum.com (Wayback Machine capture)
format
Infographics, social
role
producer
verify
my drafts in the archive
link
ARCHIVED ↗
2019GumGumNBA/NHL "Swapps" trading-card renewal kits (Sports ABM)producernamed in the briefNO PUBLIC COPY
source
no public copy
format
Personalized direct-mail kits (lenticular cards, sound chip)
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2019GumGumGumGum Sports esports product launch (messaging, web, launch content)producermy drafts in the archiveNO PUBLIC COPY
source
no public copy
format
One-sheet, web copy, sponsored launch posts
role
producer
verify
my drafts in the archive
link
NO PUBLIC COPY
2019GumGum"Enter the Sports Signage Exchange" (Q3 mini guide + video)producermy drafts in the archiveARCHIVED
source
gumgum.com (Wayback Machine capture)
format
Mini guide, explainer video
role
producer
verify
my drafts in the archive
link
ARCHIVED ↗
2019GumGum"The Future of Sponsorships" sports guide (in-house, Back-to-the-Future almanac)producermy drafts in the archiveARCHIVED
source
gumgum.com (Wayback Machine capture)
format
Print + web guide
role
producer
verify
my drafts in the archive
link
ARCHIVED ↗
2019GumGumBrandRx 3.0 Roadshow ("moving brands beyond the block list")producernamed in the briefLIVE
source
gumgum.com
format
Guide, one-sheet, FAQ, seller email, deck, bumper stickers, "Brand Safety Cruise" video
role
producer
verify
named in the brief
link
LIVE ↗
2019GumGumBrandRx 2 — "The Brand Safety Crisis One Year Later" + 5 "BrandRx Diagnosis" PSA videosproducernamed in the briefLIVE
source
gumgum.com
format
Guide, PSA video series, posters, social
role
producer
verify
named in the brief
link
LIVE ↗ · archived copy ↗
2018GumGumBrand & Buzz 2019 plan (Art.film concept, Pop Your Ad Cart)producermy drafts in the archiveNO PUBLIC COPY
source
no public copy
format
Plan, concepts
role
producer
verify
my drafts in the archive
link
NO PUBLIC COPY
2018GumGumInternal culture and recruiting creative (Slack sticker packs, anniversary GIFs, AI anniversary portraits, 2019 careers brochure, "15 Reasons" careers page)producermy drafts in the archiveARCHIVED
source
gumgum.com (Wayback Machine capture)
format
Stickers, GIFs, brochure, web
role
producer
verify
my drafts in the archive
link
ARCHIVED ↗
2018GumGumDental sales collateral and web pages (dental page v1–v4, "View Master" health kit ABM)producernamed in the briefNO PUBLIC COPY
source
no public copy
format
Web page, ABM kit, collateral
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2018GumGumVerity launch marketing (explainer video, one-sheet, web pages, AdExchanger campaign)producermy drafts in the archiveLIVE
source
youtube.com
format
Video, one-sheets, web copy
role
producer
verify
my drafts in the archive
link
LIVE ↗
2018GumGum"Sponsorship Targeting with Visual Intelligence" animated explainerproducermy drafts in the archiveLIVE
source
youtube.com
format
Animated video
role
producer
verify
my drafts in the archive
link
LIVE ↗
2018GumGumVoyager 2020 / GumGum Research Facility series, Doggo 2.0, Visual Atlantisproducermy drafts in the archiveLIVE
source
youtube.com
format
Short videos
role
producer
verify
my drafts in the archive
link
LIVE ↗
2018GumGumA.N.N. ("ANN Learns to See") animated shortsproducermy drafts in the archiveLIVE
source
youtube.com
format
3-episode animated series + theme song
role
producer
verify
my drafts in the archive
link
LIVE ↗ · archived copy ↗
2018GumGumOther social series: Computer Vision Fun Facts (10 parts), Summer with GumGum, Coolest Creative (monthly), 6 Unusual Applications of CVproducermy drafts in the archiveLIVE
source
youtube.com
format
GIFs, short videos
role
producer
verify
my drafts in the archive
link
LIVE ↗
2018GumGumVisual Web Stats GIF series (incl. Holiday, Super Bowl)producernamed in the briefNO PUBLIC COPY
source
no public copy
format
Animated stat GIFs
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2018GumGumAll-Hands 2018, Ojai — "#imaginAItion"producermy drafts in the archiveLIVE
source
youtube.com
format
Internal event creative, landing page, script
role
producer
verify
my drafts in the archive
link
LIVE ↗
2018GumGumIAB "Bad Ad Prevention Kit" candy boxproducernamed in the briefNO PUBLIC COPY
source
no public copy
format
Event kit
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2018GumGumHamptons House event ABM (mailer + experiential)producernamed in the briefNO PUBLIC COPY
source
no public copy
format
Event, invite, landing page
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2018GumGumContextuFAIL party card game (incl. Clorox edition)producermy drafts in the archiveNO PUBLIC COPY
source
no public copy
format
Printed card game
role
producer
verify
my drafts in the archive
link
NO PUBLIC COPY
2018GumGumClorox iConnect experienceproducernamed in the briefNO PUBLIC COPY
source
no public copy
format
Event / VR experience
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2018GumGumEntertainment ABM "GumGum.TV" + western short "Computer Vision Gone West"producernamed in the briefLIVE
source
youtube.com
format
Streaming-device kit, custom streaming page, live-action short
role
producer
verify
named in the brief
link
LIVE ↗
2018GumGumAd Age "Publishing Partner" sponsored stories (Contextual, CV, BrandRx 3, Tokyo)producernamed in the briefNO PUBLIC COPY
source
no public copy
format
Sponsored articles
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2018GumGumGumGum Briefs one-sheets (Ad Fraud, Apple Safari, Multi-Touch Attribution, Programmatic In-House)producermy drafts in the archiveNO PUBLIC COPY
source
no public copy
format
One-sheets
role
producer
verify
my drafts in the archive
link
NO PUBLIC COPY
2018GumGum"The Internet of Eyes" — HBR Analytic Services pulse survey (sponsored)producernamed in the briefLIVE
source
hbr.org
format
Sponsored research report, video, microsite
role
producer
verify
named in the brief
link
LIVE ↗
2018GumGum"Seen & Unseen" / "O Visual World!" (Digiday) + Adweek webinarproducernamed in the briefLIVE
source
gumgum.com
format
Guide, microsite, infographic, webinar deck
role
producer
verify
named in the brief
link
LIVE ↗ · archived copy ↗
2018GumGum"Contextual Advertising: The New Frontier" 360 program + "A Walk Down Contextual Lane" videoproducernamed in the briefLIVE
source
youtube.com
format
White paper, one-sheet, video, launch plan
role
producer
verify
named in the brief
link
LIVE ↗ · archived copy ↗
2018GumGumErase the Skip Button + "$kip!" character series (Adweek video program)producernamed in the briefLIVE
source
gumgum.com
format
Guide, microsite, ~16 short videos, song
role
producer
verify
named in the brief
link
LIVE ↗
2018GumGumVIEW FINDERS sports direct-mail mockproducermy drafts in the archiveNO PUBLIC COPY
source
no public copy
format
Direct mail
role
producer
verify
my drafts in the archive
link
NO PUBLIC COPY
2018GumGumEsports "Pay for Play" guide (Adweek + SportTechie)producermy drafts in the archiveARCHIVED
source
gumgum.com (Wayback Machine capture)
format
Guide, social posts, video brief
role
producer
verify
my drafts in the archive
link
ARCHIVED ↗
2018GumGumTurbo Tour — racing-simulator arcade cabinetproducernamed in the briefLIVE
source
youtube.com
format
Experiential / auto ABM, 6-week agency tour
role
producer
verify
named in the brief
link
LIVE ↗ · archived copy ↗
2018GumGumArt.ificial, a public Turing test for AI artproducernamed in the briefLIVE
numbers
Most Effective Content Marketing Campaign + the Chairman's Award, 2019 Effective Digital Marketing Awards · 231K impressions, 28K views, 5.1K clicks
source
2019 Effective Digital Marketing Awards winners list; GumGum social results report
format
Printed guide, microsite quiz, videos, canvases, social
role
producer
verify
named in the brief
link
LIVE ↗ · archived copy ↗
case file
read it →
2017GumGumGumTank pitches — "In-Image O's" (Adweek cereal-box insert) and "Wembley GumGum" (Adweek sports interactive)producermy drafts in the archiveLIVE
source
youtube.com
format
Pitch deck
role
producer
verify
my drafts in the archive
link
LIVE ↗
2017GumGumGumStore internal creative-studio newsletterproducernamed in the briefNO PUBLIC COPY
source
no public copy
format
Internal newsletter
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2017GumGum"An Animated History of the Visual Web"producermy drafts in the archiveLIVE
source
youtube.com
format
Animated video
role
producer
verify
my drafts in the archive
link
LIVE ↗ · archived copy ↗
2017GumGumSales decks and collateral edits (GP deck, Vertex, mini sales deck, Feb 2018 sales deck)producernamed in the briefNO PUBLIC COPY
source
no public copy
format
Decks
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2017GumGumgumgum.com copy (Sports, Publishers, Social, About pages)producernamed in the briefARCHIVED
source
gumgum.com (Wayback Machine capture)
format
Web copy
role
producer
verify
named in the brief
link
ARCHIVED ↗
2017GumGumGumGum Tone of Voice 2018 + 2018 planning slidesproducernamed in the briefNO PUBLIC COPY
source
no public copy
format
Tone guide / deck
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2017GumGumOther event creative (DMEXCO 2017/2018, Growth Summit 2019, MWC, Adweek Asia 2018, Vail AR map, eMarketer live set)producermy drafts in the archiveNO PUBLIC COPY
source
no public copy
format
Briefs, copy, social
role
producer
verify
my drafts in the archive
link
NO PUBLIC COPY
2017GumGumWe Bring Cannes to You (2018 docu shoot; 2019 "Around the World", 8 city films + GIF stickers)producernamed in the briefLIVE
source
youtube.com
format
Event branding, video, social
role
producer
verify
named in the brief
link
LIVE ↗
2017GumGumOther ABM concepts (Kraft lunchbox, Starbucks, Hershey's, Nestlé wine pairing, Taco Bell "CV wedding registry", Dick's, Walmart/Lexus eABM)producermy drafts in the archiveNO PUBLIC COPY
source
no public copy
format
Concepts
role
producer
verify
my drafts in the archive
link
NO PUBLIC COPY
2017GumGumCES "magic kit" (playing-card deck)producernamed in the briefNO PUBLIC COPY
source
no public copy
format
Event kit
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2017GumGumWPP Stream board gameproducernamed in the briefNO PUBLIC COPY
source
no public copy
format
Board/card game
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2017GumGumAT&T / Telus "Programmatic Bundle" — Cube House AR kitproducernamed in the briefNO PUBLIC COPY
source
no public copy
format
AR direct-mail kit
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2017GumGumAd Age holiday AR "JibJab" covers (personalized faces)producernamed in the briefNO PUBLIC COPY
source
no public copy
format
AR cover wrap ABM
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2017GumGumMindshare UK Huddle VR experienceproducernamed in the briefLIVE
source
youtube.com
format
VR kit + event collateral
role
producer
verify
named in the brief
link
LIVE ↗
2017GumGumThe Target AIsle — VR store experienceproducernamed in the briefLIVE
source
vimeo.com
format
VR experience, kit, FAQ, promo video
role
producer
verify
named in the brief
link
LIVE ↗ · archived copy ↗
2017GumGumComputer Vision Charms cereal box (from the "In-Image O's" idea)producernamed in the briefLIVE
source
youtube.com
format
ABM kit / cereal box
role
producer
verify
named in the brief
link
LIVE ↗
2017GumGumBest Buy Ad Age custom cover-wrap ABMproducernamed in the briefNO PUBLIC COPY
source
no public copy
format
Personalized magazine wraps
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2017GumGumTaco Bell Ad Age custom cover-wrap ABMproducernamed in the briefNO PUBLIC COPY
source
no public copy
format
Personalized magazine wraps
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2017GumGumThe Computer Vision Big Macproducernamed in the briefARCHIVED
source
workingnotworking.com (Wayback Machine capture)
format
ABM kit with an AR surprise
role
producer
verify
named in the brief
link
ARCHIVED ↗
2017GumGumSponsored articles and bylines he edited (Adweek L'Oréal, C&C ABM article, Digiday AI campaign, Digiday Visionary Awards, eMarketer native, Engadget)producermy name on itNO PUBLIC COPY
source
no public copy
format
Sponsored stories, bylines
role
producer
verify
my name on it
link
NO PUBLIC COPY
2017GumGumMachine Training Room / CV 101 interactive, ML 101/201, "The Magical World of Data" videoproducernamed in the briefLIVE
source
youtube.com
format
Scrolling interactive, quiz, animated video
role
producer
verify
named in the brief
link
LIVE ↗ · archived copy ↗
2017GumGumTechCrunch "Mathless Guide to Neural Networks" series (3 parts on TC)producermy name on itLIVE
source
techcrunch.com
format
Bylined explainer + animated GIFs
role
producer
verify
my name on it
link
LIVE ↗ · archived copy ↗
2017GumGumRobot IQ (Adweek immersive / byline)producermy name on itNO PUBLIC COPY
source
no public copy
format
Sponsored immersive story
role
producer
verify
my name on it
link
NO PUBLIC COPY
2017GumGum"AI AI AI AI World" (AI Guide #1, Adweek immersive)producernamed in the briefNO PUBLIC COPY
source
no public copy
format
Illustrated guide + immersive story
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2017GumGum"Clutter Busters" Digiday mobile gameproducernamed in the briefNO PUBLIC COPY
source
no public copy
format
Mobile interactive game
role
producer
verify
named in the brief
link
NO PUBLIC COPY
2017GumGumDigiday AI program — "How AI Will Change Every Job in Media" guide, "Level Up" webinar, AI chatbotproducernamed in the briefLIVE
source
gumgum.com
format
Guide, webinar, chatbot, social
role
producer
verify
named in the brief
link
LIVE ↗ · archived copy ↗
2017GumGumGumGum Sports Guide — "The Social Side of Sports Sponsorships" (Adweek) + sports web page and deck refreshproducernamed in the briefARCHIVED
source
gumgum.com (Wayback Machine capture)
format
Co-branded guide, mobile version, landing page, sales deck
role
producer
verify
named in the brief
link
ARCHIVED ↗
2017GumGumBrandRx 1 — "The New Brand Safety Crisis" (with Digiday)producernamed in the briefLIVE
source
gumgum.com
format
Research report, WebMD-style microsite, social, IAB town-hall kit
role
producer
verify
named in the brief
link
LIVE ↗ · archived copy ↗
2017GumGumThe Visionary (AI/CV editorial site + newsletter)producernamed in the briefARCHIVED
source
gumgum.com (Wayback Machine capture)
format
Website, biweekly newsletter, curated news, interactives
role
producer
verify
named in the brief
link
ARCHIVED ↗
2017Adweek"Consumers Are More Connected Than Ever, but Brands Still Struggle to Meet Their Needs"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Salesforce
format
Report-based article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2017Adweek"The Mobile Advertising Opportunity You're Missing"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Jana
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2017Adweek"inMarket Supercharges On-Premise Advertising With Beacon Rollout to Bars and Restaurants"editorial and creative leadmy name on itLIVE
source
adweek.com
client
inMarket
format
News-style article
role
editorial and creative lead
verify
my name on it
link
LIVE ↗
2016AdweekIBM "The 3-Minute Guide to Video Engagement" (PDF + teaser, 21 Dec)editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
IBM Marketing Cloud
format
Lead-gen guide
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Thai Life Insurance Brings Us to Tears Again With Its Latest Heart-Wrenching Spot"editorial and creative leadmy name on itLIVE
source
adweek.com
client
Thai Life Insurance
format
Video-led article
role
editorial and creative lead
verify
my name on it
link
LIVE ↗
2016Adweek"How Programmatic Guaranteed Unlocks the True Potential of Digital Advertising"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
The Trade Desk
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"3 Visual Marketing Superpowers Your Brand Needs" — T-Mobile comiceditorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
GumGum
format
Comic-format article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"10 Ways to Get Gen Z to Attend Your Next Event IRL"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Scouting Works
format
Listicle
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016AdweekIBM "The 3-Minute Guide to Overcoming Customer Journey Barriers" (PDF + teaser, 22 Nov)editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
IBM Marketing Cloud
format
Lead-gen guide
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"The Definitive Guide to Marketing Clouds and How They Work" + Marketing Cloud print postereditorial and creative leadmy name on itLIVE
source
adweek.com
client
Nielsen Marketing Cloud
format
Article + print poster
role
editorial and creative lead
verify
my name on it
link
LIVE ↗
2016Adweek"Why Branded Video Should Be Marketers' Top Priority in 2017"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Shutterstock Premier
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"This Is the Key to People-Based Marketing" — Open Gardeneditorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Acxiom
format
eBook-based article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Why an Awesome Holiday Party Is a Great Marketing Opportunity"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Hornblower
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Everything That Keeps Marketers Up at Night, a Comprehensive Guide" — 2016 State of Marketingeditorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Salesforce
format
Report-based article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Everything You Need to Know About the Holiday Shopping Season" — the "AdveNT-RTising Calendar"editorial and creative leadmy name on itLIVE
source
adweek.com
client
Skimlinks
format
Animated advent calendar
role
editorial and creative lead
verify
my name on it
link
LIVE ↗
2016AdweekNeustar "It's Time for the CMO and CFO to Get Connected" (20 Oct) + Halloween print cover wrapeditorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Neustar
format
Article + print cover wrap
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"How Mobile Drives People-Based Marketing"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
4INFO
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Why Cross-Device Targeting Is a Marketing Must-Have This Holiday Season"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
The Trade Desk
format
Exec byline article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016AdweekCardlytics "'Tis the Season for Purchase Intelligence" — 5-part series + print booklet (12 Oct–14 Dec)editorial and creative leadmy name on itLIVE
source
adweek.com
client
Cardlytics
format
Series + photo art + print booklet
role
editorial and creative lead
verify
my name on it
link
LIVE ↗ · archived copy ↗
2016AdweekDeloitte Digital "Art AND Science / Brand Genius 2016" — 3 executive pieces (10, 16, 23 Oct)editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Deloitte Digital
format
Exec byline series
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016AdweekStraightforward Guide to Engagement Advertising (print + PDF, Sep) + teasereditorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
true[X]
format
Print guide + teaser
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Why Audio Advertising Could Be Your Campaign's Secret Weapon"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
The Trade Desk
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016AdweekKargo "Aggravate vs. Captivate": infographic "Here's What Different Mobile Ad Formats Do to Your Brain" (28 Sep) + teaser "3 Things About Mobile Ads That Aggravate Consumers"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Kargo
format
Infographic + teaser
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"A Hyper-Targeted Audience Is Not Necessarily the Right Audience"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Merkle
format
Exec byline article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Have Video, Will Travel: 5 Keys to Global Success"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
YuMe
format
Exec byline article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"How Emoji Fanatics Are Shaping the Future of Messaging" — Emoji Elite infographic, digital + printeditorial and creative leadmy name on itLIVE
source
adweek.com
client
Emogi
format
Infographic
role
editorial and creative lead
verify
my name on it
link
LIVE ↗
2016AdweekStraightforward Guide to Mobile Ad Measurement (print + PDF, Sep) + teasereditorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
4INFO
format
Print guide + teaser
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016AdweekNielsen "Dimensions of Advertising" series — 3 articles (20 Sep, 16 Nov, 13 Dec)editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Nielsen Marketing Cloud
format
Article series
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"What the Shift to Online Video Means For Brands Targeting Millennials"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Rubicon Project
format
Exec byline article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Here's How to Host an Awesome Event on a Boat and Still Be on Brand"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Hornblower
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Personalized Video Holds Enormous Potential for Brands"editorial and creative leadmy name on itLIVE
source
adweek.com
client
SundaySky
format
Sponsored article
role
editorial and creative lead
verify
my name on it
link
LIVE ↗
2016Adweek"Finally, a Definitive Study That Proves Just How Much Mobile Contributes to In-Store Sales"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
4INFO
format
Study-based article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Why The Future of Digital Is About Aligning With Experiences"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
The Trade Desk
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"The Future of Video Will Not Be Televised, It Will Be Personalized"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Jivox
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016AdweekAdobe Olympics pair: "These Non-Sponsor Brands Found Clever Ways to Sneak Their Messaging Into Brazil" (7 Aug) + "These Brands Are Killing the Wearables Game in Brazil"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Adobe
format
2 articles
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"How Your Brand Can Get Involved in That Big Sporting Event in Brazil You're Not Allowed to Name"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
TapInfluence
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"The 2016 Rio Games Will Be a Breakthrough Event for Cross-Device Marketing"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
The Trade Desk
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Brands Won't Master Viral Video Until They Change Their Approach"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Jukin Media
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016AdweekThe 3-Minute Guide to Influencer Marketing (PDF) + teasereditorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
TapInfluence
format
Lead-gen guide + teaser
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"6 Dangerously Inaccurate Assumptions You're Making About Millennials"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
YuMe
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"One Metric Advertisers Should Be Optimizing for During the Summer Games"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
The Trade Desk
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Infographic: The Big Opportunities for Marketers During This Summer of Sports"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
The Trade Desk
format
Infographic
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016AdweekQuiz: "Are You Really a Digital Know-It-All?"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Luth Research
format
Lead-gen quiz
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016AdweekStraightforward Guide to Visual Intelligence (print + PDF, Jun) + teaser "Here's Why the Next Evolution in Social Listening Is Visual Intelligence"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
GumGum
format
Print guide + teaser
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016AdweekAdobe "CX Summer Reads" — Coachella/Snapchat article (19 Jun) + 4 Ceros interactives: Summer of Soccer, Virtual Reality, Smart Kitchens, Connected Cars (Jul–Aug)editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Adobe
format
Interactive (Ceros) series
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗ · archived copy ↗
2016Adweek"What Voice-Powered Search Means for Consumers and Brands"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Microsoft Bing
format
Exec byline article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"3 Surprising Brain Facts Marketers Should Know About Email"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Emma
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"How Advertisers Can Find Where the Heat Is on Mobile" — Today's Premiumeditorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Opera Mediaworks
format
Exec byline article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"How to Address the Challenges Facing Agencies in 2016" — agency worksheeteditorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
TapInfluence
format
Lead-gen article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"3 Facts That Marketers Should Know About Location Data Accuracy"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
PlaceIQ
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Is It Even Possible to Create Relevant Experiences for Unknown Users?"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Tealium
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"4 Reasons Why Addressable TV Is Growing Rapidly"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
AT&T AdWorks
format
Whitepaper-based article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016AdweekStraightforward Guide to In-Image Advertising (print + PDF, May) + teaser "What In-Image Advertising Is and Why You Should Be Using It"editorial and creative leadnamed in the briefLIVE
source
adweek.com
client
GumGum
format
Print guide + teaser
role
editorial and creative lead
verify
named in the brief
link
LIVE ↗
2016Adweek"Infographic: 5 Best Practices for Buying Native Programmatically"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
The Trade Desk
format
Infographic
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Why Esports Will Be Bigger Than the Leagues You Know and Love"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Activision Blizzard Media
format
Exec byline article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"How Creativity Is Becoming Culture"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Lions Entertainment
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"How Brands Can Decode Mobile Purchasing Habits for Better Engagement"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
4INFO
format
Op-ed article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"3 Things to Know About the Next Generation of People-Based Marketing"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Merkle
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"3 GIFs That Explain Why Facebook Topic Data Is an Advertising Game Changer"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
DataSift
format
GIF article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"What Everyone Will Be Talking About at the NewFronts This Year"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
TEN
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"3 Things the Most Advanced Marketers and Their Agencies Are Doing Today" — attributioneditorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
The Trade Desk
format
Exec byline article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"What Experts Are Saying About the Impact of Digital on TV Advertising"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Simulmedia
format
Quote roundup
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Here's What Content Marketers Need to Know About Freelancers"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
WorkMarket
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"8 Stats About the Kind of Content That Boosts Brand Engagement" (infographic, 6 Apr)editorial and creative leadmy name on itLIVE
source
adweek.com
client
UP TV
format
Infographic
role
editorial and creative lead
verify
my name on it
link
LIVE ↗
2016Adweek"How AirBnB and Adidas Are Catering to the Convenience Economy"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Deloitte Digital
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Study: Influencer Marketing Is 11 Times More Effective Than Banner Ads"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
TapInfluence
format
Study-based article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016AdweekAdobe "Customer Experience Reviews" — 6 articles + hub (Emerging Tech, Netflix/BuzzFeed, Addressable TV, Vice, Vertical Video, Chatbots) (4 Apr–25 May)editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Adobe
format
Article series + hub
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗ · archived copy ↗
2016AdweekQuiz: "What's Your Mobile Advertising Personality?" — Mobile Secret Societyeditorial and creative leadmy name on itLIVE
source
adweek.com
client
4INFO
format
Interactive quiz
role
editorial and creative lead
verify
my name on it
link
LIVE ↗
2016Adweek"How BMW and Mercedes-Benz Are Pushing the Boundaries of Auto Marketing" — Auto guideeditorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
GumGum
format
Lead-gen article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Spotify and Pandora Are Changing the Programmatic Tune for Advertisers"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
The Trade Desk
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"A Step-by-Step Guide to Advertising on Instagram" — Instagram Advertiser's Playbookeditorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Brand Networks
format
Lead-gen article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Brands Are Using College Basketball-Style Brackets to Drive Huge Fan Engagement"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Omnigon
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"What Do Athletes Really Think About Tweeting for Brands?" — NFLPA Twitter eventeditorial and creative leadmy name on itLIVE
source
adweek.com
client
NFL Players Association
format
Event recap + video
role
editorial and creative lead
verify
my name on it
link
LIVE ↗
2016AdweekWyNK product line (sell sheets; reader topic survey "Hey Marketers, Tell Us What Part of Your Job Is Most Confusing", 19 Feb)editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Adweek
format
Product development
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016AdweekWyNK Issue 1 — "The Explainer: Programmatic & Politics" print magazine + digital hub (6 pieces, 21 Feb)editorial and creative leadmy name on itLIVE
source
adweek.com
client
The Trade Desk
format
Print magazine + hub
role
editorial and creative lead
verify
my name on it
link
LIVE ↗ · archived copy ↗
2016Adweek"Play This Visual Memory Game to Improve Your Social Media Strategy" — interactive Marketer's Matching Gameeditorial and creative leadmy name on itLIVE
source
adweek.com
client
GumGum
format
Interactive game
role
editorial and creative lead
verify
my name on it
link
LIVE ↗
2016Adweek"This New Video Ad Format Only Plays When You're Actually Watching It"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Mediabong
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016AdweekOdyssey, "The Definitive List of Things Millennials Hate to See in Ads"byline writermy name on itLIVE
numbers
17,296 unique pageviews, 11.5× Adweek's benchmark · 1,817 shares
source
Adweek BrandShare campaign report, 2016
client
Odyssey
format
Survey-based article
role
byline writer
verify
my name on it
link
LIVE ↗
2016Adweek"How to Track Your Brand on Instagram, Pinterest, Twitter and Tumblr" — "What It's Like to Be a Marketer in the Era of Image Recognition"editorial and creative leadmy name on itLIVE
source
adweek.com
client
GumGum
format
GIF-illustrated article
role
editorial and creative lead
verify
my name on it
link
LIVE ↗
2016AdweekQuiz: "Is Your Brand's Content Ready to Reach New International Consumers?"editorial and creative leadmy name on itLIVE
source
adweek.com
client
Smartling
format
Lead-gen quiz
role
editorial and creative lead
verify
my name on it
link
LIVE ↗
2016Adweek"What Your Digital Campaign Is Missing, According to Neuroscience"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
MPA
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016AdweekStraightforward Guide to Marketing With Visuals (CPG Edition) + "Marketer's Matching Game" card-deck kit (print, Jan); teaser "This Is What a Killer Instagram Ad Campaign Looks Like"editorial and creative leadnamed in the briefLIVE
source
adweek.com
client
GumGum
format
Print guide + PDF + card game kit + teaser
role
editorial and creative lead
verify
named in the brief
link
LIVE ↗
2016Adweek"The Top 3 Things Every CMO Should Know About the Internet of Things"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Deloitte Digital
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2016Adweek"Infographic: The Anatomy of This Beer Brand's Amazing Email"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Emma
format
Infographic
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2015Adweek"Introducing the Top 5 Programmatic Trends and 'Un-Trends' for 2016"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
Chango / Rubicon Project
format
Exec byline article
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"What the Heck Is Good Native Advertising? [Video]"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
Taboola
format
Video + article
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"How Mobile Advertising Could Literally Save Your Life One Day" — Survival Guideeditorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
YP
format
Lead-gen article
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"The 3 Symptoms of a Marketing Headache" — 2015 State of Marketingeditorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Salesforce
format
Report-based article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2015Adweek"Avoid Common Conversion Blunders and Master the Consumer Mindset"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
BounceExchange
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"Are Your KPIs Pulling Their Weight?"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
Yahoo / BrightRoll
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"4 Design Hacks That Lead to More Effective Calls to Action"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
Emma
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"Study: Can Branding and Direct Response Metrics Be Equally Measurable?"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
Visual IQ
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"How Marketers Can Get Past the Hype of Marketing Analytics" (Q&A)editorial and creative leadmy name on itARCHIVED
source
adweek.com (Wayback Machine capture)
client
Quantifind
format
Q&A
role
editorial and creative lead
verify
my name on it
link
ARCHIVED ↗
2015Adweek"4 Secrets to Accessing 'Sold Out' Premium Video Inventory"editorial and creative leadmy name on itARCHIVED
source
adweek.com (Wayback Machine capture)
client
Rubicon Project
format
Sponsored article
role
editorial and creative lead
verify
my name on it
link
ARCHIVED ↗
2015Adweek"Visual Storytelling Has a Tech Problem, but That's About to Change" — Visual Web Arms Raceeditorial and creative leadmy name on itLIVE
source
adweek.com
client
GumGum
format
Thought leadership + illustrated comic panels
role
editorial and creative lead
verify
my name on it
link
LIVE ↗
2015AdweekPopSugar video programeditorial and creative leadmy drafts in the archiveNO PUBLIC COPY
source
no public copy
client
PopSugar
format
Video + article
role
editorial and creative lead
verify
my drafts in the archive
link
NO PUBLIC COPY
2015Adweek"Infographic: 14 Things Brands Need to Know About Millennial Latinas"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
PopSugar
format
Infographic
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2015Adweek"What Brands Stand to Gain From Sustainability Partnerships"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
Scouting Works
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"It's Time to Stop Advertising by Time Slot"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
Comcast Spotlight
format
Exec byline article
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"4 Steps for Navigating Channel Marketing Clutter"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
Neustar
format
Lead-gen article
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"How Local Brands Are Partnering With Football Players to Gain Marketing Cred" — Rising 50editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
NFL Players Association
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015AdweekOracle "Icons of Marketing: Art vs. Science" — 5 Q&As/essays bylined Bryan (Kevin Akeroyd interviews) + 4 commissioned brand profiles (Hertz, Lexus, The Economist) (8 Sep–26 Oct)editorial and creative leadmy name on itLIVE
source
adweek.com
client
Oracle Marketing Cloud
format
Interview series + hub
role
editorial and creative lead
verify
my name on it
link
LIVE ↗ · archived copy ↗
2015Adweek"3 Ways Programmatic TV Addresses the New Brand-Viewer Dynamic"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
The Trade Desk
format
CEO byline article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2015AdweekProduct launch: "This New Image Recognition Tool Will Change How Brands Use Social Media"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
GumGum
format
Launch article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2015Adweek"What Breaking a World Record Can Do for Your Brand"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
Guinness World Records
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"The Cross-Channel Guide to Pop Culture" — 24 articles in 8 verticals (Music, Fashion, Sports, Entertainment, Travel, Gadgets, Food, Gaming) + hub (3 Aug–24 Sep)editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
Adobe Marketing Cloud
format
Multi-article series + hub
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗ · archived copy ↗
2015Adweek"5 Times Local Mobile Advertising Saved the Day, and Maybe Humanity"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
YP
format
Illustrated listicle
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"15 Secrets To Help Your Agency Win 'Media Plan of the Year'"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
Media Plan of the Year
format
Listicle
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"Infographic: Why Brands Are Chasing the Enthusiast Audience"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
TEN
format
Infographic
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"How to Get 40,000 Consumers Talking About Your New Product"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
Product of the Year
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015AdweekCannes Reflection: "6 Cannes Conversation Topics That Capture Our New Media Landscape"editorial and creative leadmy drafts in the archiveLIVE
source
adweek.com
client
The Trade Desk
format
CEO byline article
role
editorial and creative lead
verify
my drafts in the archive
link
LIVE ↗
2015Adweek"What's the Difference Between Personalization and Individualization?"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
Teradata
format
Exec byline article
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"6 Mobile Ad Formats and Their Respective Spirit Animals"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
Celtra
format
Illustrated listicle
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"Check Out This Cheat Sheet to Digital Ad Measurement" + cheat-sheet PDFeditorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
Luth Research
format
Article + lead-gen PDF
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗
2015Adweek"The Rise of the Platform Marketer" programeditorial and creative leadmy drafts in the archiveNO PUBLIC COPY
source
no public copy
client
Merkle
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
NO PUBLIC COPY
2015Adweek"Is Your Obsession With Targeting Millennials Hurting Your Brand"editorial and creative leadmy drafts in the archiveARCHIVED
source
adweek.com (Wayback Machine capture)
client
AARP Media Sales
format
Sponsored article
role
editorial and creative lead
verify
my drafts in the archive
link
ARCHIVED ↗

Programmatic, 2012 – 2015

what the world called it: real-time bidding · 1 shown
2015ChangoThe Programmatic Mind, Issue 08editorial and creative leadmy name on itNO PUBLIC COPY
source
masthead credit, Issue 08 (Q1 2015)
format
magazine
role
editorial and creative lead
verify
my name on it
link
NO PUBLIC COPY

Left out on purpose: 54 rows I have not confirmed yet, work under NDA, and anything I did not make. Wayback links point at the Internet Archive's copy where the page is gone.

My red pen, running.

Paste a sentence. 6 generic rules flag the claims I would send back for a source. A stricter set checks every page of this site before it ships.

  • ⚑ “AI-powered”: vague: which model does which step, and who checks it?
  • ⚑ “10×'d”: a multiplier needs a named source and a baseline
  • ⚑ “shipped”: production claim: was it a pilot or a proof of concept? Say which.
  • 3 flags from these 6 rules

This is the result for the sample sentence. The live checker needs JavaScript.